The Dark Side of Franchising: Why Many New Franchisees Fail Within 24 Months

Franchising is often sold as the safe path to business ownership, but is it really? Headlines boast that 99.5% of franchises succeed, a figure that far outshines the 50% three-year failure rate of independent startups. With a proven model and brand recognition, buying a franchise sounds like a guaranteed win. Yet behind the glossy brochures…

Multi-Unit Expansion: A Franchisor’s Guide to Growth Without Franchisee Burnout

More than half of all franchise units in the U.S. are now owned by multi-unit operators. This striking statistic reflects a growing trend: franchisors are increasingly embracing multi-unit expansion as a rapid growth strategy. The allure of signing one franchisee to open multiple outlets is obvious, but it comes with a core controversy: how do…