The Dark Side of Franchising: Why Many New Franchisees Fail Within 24 Months
Franchising is often sold as the safe path to business ownership, but is it really? Headlines boast that 99.5% of franchises succeed, a figure that far outshines the 50% three-year failure rate of independent startups. With a proven model and brand recognition, buying a franchise sounds like a guaranteed win. Yet behind the glossy brochures…
